Meet Swoogo: your new favorite Event registration platform

When we look at our long list of product features at Swoogo, we don’t get excited by our cool technology – well, maybe our product team does – we think: look how many customer problems we’re solving (high five!)

Swoogo themes feature drag-and-drop functionality

Theme Builder

Choose a theme that’s right for your event. Use drag and drop content widgets to show as much information you want. Creating event websites is a literal snap with drag and drop functionality and circus contortionist-level design flexibility.

Preview PC, tablet, and phone modes to see how your responsive site will look in any format. Most importantly, make it you. Swoogo was designed to keep your brand front and center. Go nuts.

Swoogo’s registration wizard makes event setup easy

Registration wizard

Building your event using Swoogo's setup wizard – including setting up your registration form, designating your registrant types, and adding sessions – is so easy it might feel a little like... magic. The creation wizard helps you set up events faster than ever with smart settings and the ability to duplicate past events.

Swoogo event software is completely responsive letting you create one experience for desktop, tablet and phones quickly and easily

Mobile responsive

Screen size, tablet size, phone size: Swoogo is both front and back end responsive to make it easier for you to work the way you want to, where you want to, when you you want to. Event professionals are on-the-go all the time – we let you break free of your desk. You deserve it.

Swoogos event creation app lets you create registration questions based on answers to other questions

Conditional logic

Asking questions tends to have the pesky result of leading to more questions. With Swoogo, you can get all the information you need from your registrants in one place with conditional question logic. Ask a question, get a response, and follow up based on each registrant's response. Easy.

Full feature list


  • Custom website views
  • Custom branded pages, including registration on pages
  • Automatic language recognition based on device location
  • Drag-and-drop page designer to customize and add widgets
  • Customize design based on device size
  • Add speaker & agenda pop-ups
  • Create custom email marketing campaigns
  • Track email delivery, open, and click rates


  • Information flow flexibility; making selections before entering personal information
  • Sophisticated logic settings
  • Unlimited custom questions
  • Criteria-based visibility op ons
  • Unlimited pages
  • Capacity and Waitlist
  • Hotel room blocks
  • All pages customizable
  • Social sign on
  • Who’s attending
  • Seating charts
  • Badge creation
  • Self scan check-in
  • Custom report
  • Custom dashboards
  • Real-time report links
  • Contact information one record
  • Customizable discount codes
  • Group registration functionality
  • Display sessions on registra on pages
  • Display agenda on event site
  • Add any session to calendar
  • Salesforce integration
  • Speaker management
  • Auto-fill log-in for next event


  • Speakers
  • Sponsors
  • In-app communication on Favorite Speakers, Sponsors & Attendees
  • Share Speakers, Sponsors & Attendees
  • Activity feed
  • In-app no captions
  • Maps
  • Custom pages
  • URL Link pages

Swoogo Live

  • Turn every staff member into a roaming check-in agent
  • Mobile attendee check-in
  • Mobile check-in for sessions

Talk to us about your event registration & marketing needs